Christmas Trees, Wreathes, and Poinsettias - Seasonal Items are Hot SellersWho doesn’t LOVE Christmas? Selling Christmas trees, wreathes and poinsettias are a sure fire way to raise funds during the holidays. Seasonal fundraising items are always in demand and if you make them easy to buy you’ll gather up the profits. How it Works Work with a local wholesaler in your community to obtain the products and either run your own stand or deliver the items. It is important to have good visibility from the road and appropriate signage. Many times, members of the community would rather help support your school than a large local retailer. Take advantage of local loyalty! Marketing Matters! Marketing your sale is very important. Create attractive fliers and sell early! If you can pre-sale your trees, poinsettias and wreathes that also helps with your ordering from the vendor. Preselling often times earns additional discounts if you can negotiate these numbers ahead of time. For example, ask the vendor if he would agree to sell you a certain amount of trees (for example) at $15 each if you could guarantee a certain amount. If you can beat this number, he may even throw in additional trees. Remember, the grower needs to move his inventory as well. Have incentive prices for classes or groups selling the most product to create competition. Advertise your sale wherever you can think: local grocery stores; retailers, churches, local nickel ads, and throughout your school community (newsletter and website). Create the Christmas Experience! If you are setting up a stand or a lot for your Christmas trees, wreathes and poinsettias, maximize your profits by selling additional items; like cookies and hot chocolate. Consider hosting your stand or lot in conjunction with another school or community function to maximize your walk-up traffic. Remember to create high visibility signage for your sale. Consider having volunteers hold signs (just like for a car wash) to attract people to your area. Remember to have Christmas music playing to make the mood festive and full of holiday cheer! Make pick up easy for your customers with lots of volunteers to help load up their cars and extra twine or rope to secure trees. Get boxes so poinsettias don’t slide around in the back of cars. Some local growers may also be able to loan you a bailer or suggest where you might acquire one during your sale for additional convenience and ease for your customers. In Summary Seasonal fundraising ideas like selling Christmas trees, wreathes and pointsettias will prove successful for your organization or school if you take the time to plan. The little details do matter.
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